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Recent Liquor Industry News



New whine, old bottle

'Sick' wineries in Maharashtra will take a while to bounce back. A news item in an Indian business daily a few weeks ago, captioned "Maharashtra's Big Bang Wine Story Goes Sour", seems to have caught the attention of legions - everyone I meet wants to know why the wine industry in India is in such t... (original story)

In The Mix

WHO NEEDS NASCAR when you've got food service and liquor industry employees on tricycles? That's what Irish Rose Saloon general manager Patrick McGrail thought in 2008 when he got into a friendly discussion with some customers over the relevance of car racing to local sports fans. (original story)

UK: Diageo in Easter marketing push

Diageo is to launch an Easter marketing campaign around its spirits portfolio in the UK. (original story)

US: PepsiCo targets Tropicana carbon footprint

PepsiCo is looking to reduce the carbon footprint of its Tropicana brand in a pilot programme that will attempt to tackle its use of fertilisers. (original story)

Comment - A game of give and take for the pub sector

Pub industry chiefs could be forgiven for not cracking open a few beers over today's pledge of Government funding for the sector. (original story)

Product Launch - Whyte & Mackay's The Dalmore Mackenzie

Whyte & Mackay has launched The Dalmore Mackenzie (original story)

AUSTRALIA: Beelgara appoints European marketing manager

Beelgara has appointed Jaap Sonnemans as its European market manager. (original story)

FRANCE: Burgundy reports near-record wine harvest

Burgundy wines may face greater price pressure after the region's wine trade body revealed that 2009 saw the second biggest harvest on record. (original story)



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